I attended the International Bridge Conference in Washington DC in June to present at the fiber reinforced polymer (FRP) workshop and educate attendees on FRP for Bridges in the exhibit booth sponsored by the American Composite Manufacturers Association (ACMA). Joint participation in a booth works well in many situations. Since FRP is still a ‘new’ material to most of the bridge industry, our activities are focused more on education than competitive sales. Sharing the cost among multiple companies provides a reasonable benefit/cost ratio. The ‘educational’ tone of the booth does bring in some visitors who sometimes hesitate to stop by for hard core sales pitches. Given the long sales cycle of bridge procurement (one to five years), this allows an easy introduction of FRP to engineers.